Generative AI is not just boosting productivity—it’s rewriting the rules of digital experiences. In this session, Roger Connolly delivers a bold perspective on the evolving digital experience platform (DXP) landscape, revealing how composable architectures, now supercharged by AI, give IT teams the power to build at unprecedented scale. He’ll also showcase Sitecore’s latest AI-driven innovations, where brand-aware AI empowers marketers and technologists to orchestrate content and experiences.
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